Estee Lauder – One Of The Most Popular Perfume Brands


Estee Lauder is probably one of the best known brand names in the fashion and beauty industry. With the experience gained working for her uncle’s (a chemist and skin care specialist) skincare and cosmetics company, Estee Lauder, together with her husband founded the Estee Lauder Companies Inc. in 1946. Her belief that every woman can be beautiful, is what drove this beauty brand to the very top.

When Estee Lauder brand was first established, skin care was a primarily focus, and products were sold through door-to-door sales technique. Just two years after its establishment, the company opened first department store in Saks Fifth Avenue. In 1953, the first fragrance Youth Dew was introduced which continues even till this day to be one of worldwide best selling perfumes. Today, Estee Lauder perfume line features 87 different perfumes. Here are few most popular ones.

Youth Dew – The earliest edition was created in 1953 by Josephine Catapano. A captivating perfume, Youth Dew is an oriental fragrance for women featuring opulent flowers, rich spices and precious woods. After being on the market for more than 50 years, Youth Dew is still considered one of the sexiest fragrances ever created and continues to seduce with its sensual and timeless appeal. Look for this popular Estee Lauder perfume on sale available at almost all online shops.

Pleasures – Considerate one of the top selling perfumes, Pleasures Estee Lauder is an intense feminine fragrance. Launched in 1995, Pleasures is the modern, light, and transparent fragrances. The notes of lilies and peonies, jasmine and karo-karounde blossom are combined with the rare essence of exotic Baie Rose. Designed for modern women who want to experience all the pleasures of life.

Beyond Paradise – Created in 2003 by Calice Becker, Beyond Paradise is a perfect choice for women who want a scent ideal for any daytime occasion. The composition includes exotic flowers, rare fruits and woods. This perfume is a must. If a bit over your budget, look for this perfume on sale and believe it or not it will be your new signature scent.

Modern Muse – Released in 2013, this is the newest fragrance presented by Estee Lauder. Created by a perfumer Harry Fremont, the Modern Muse features sparking florals and sleek and sensual woods. The perfume is designed to symbolize self-confident and is ideal choice for independent women, sure of themselves.

You can find all the above and other Estee Lauder perfume on sale online or in every beauty department store.